Mon, October 13, 2025

Exploring Tenant Profiles A Guide to Condo Rentals in Singapore’s Diverse Market

In addition to its strong new launch segment, Singapore’s condo market is also boosted by a thriving resale market. While newly launched condos often come with a premium price, a resale condo can offer better value in terms of size and location. Take for instance, an older freehold condo in Districts 9, 10, or 11 which may provide larger living spaces compared to a newer leasehold property, making it a popular choice among families and long-term investors. Furthermore, a freehold property is highly coveted as it is not affected by the depreciation of the lease over time. This makes it an attractive asset for those looking for condo rental options as well.

Singapore offers a diverse range of tenant profiles, providing investors with the opportunity to carefully select their desired market. A corporate lease is typical for luxurious condos located near the bustling Central Business District, while rentals targeted towards students are in high demand near prestigious institutions such as NUS, SMU, and INSEAD. Some investors may also consider short-term rentals, however, it is important to note that the URA has strict regulations in place which currently prohibit the renting out of a private home for less than three consecutive months, unless under specific circumstances. Hence, the traditional rental model of a one- to two-year lease remains the most prevalent and reliable option in the market.
makes investing in a new condo a smarter choice.

In conclusion, while an older condo may initially seem like a more attractive and cost-effective option, investing in a new condo offers a smarter and more beneficial package. With its modern design, lower maintenance costs, higher rental appeal, improved amenities, and potential for future value growth, a new condo is the superior choice for a smart real estate investment.

Apart from the type of tenant, it is also crucial to understand their preferences when it comes to the condo itself. One of the main considerations for tenants is the size and layout of the condo. Families and expats tend to prefer larger condos with multiple bedrooms and bathrooms, while working professionals and non-working foreigners may be satisfied with smaller units.

Students make up a smaller percentage of local tenants but are still a significant part of the rental market. They are often looking for condos close to their university or college, with affordable rent and a social atmosphere. Proximity to public transportation and amenities such as study areas and communal spaces are also essential factors for student tenants.

Landlords should keep in mind that tenant profiles are not set in stone, and preferences may change over time. For example, a family may become working professionals as their children grow up, and their needs may change accordingly. Therefore, it is essential to stay updated with the market trends and be open to catering to different tenant profiles.

Apart from locals, foreigners also play a significant role in the Singapore rental market, particularly in prime areas such as the Central Business District (CBD). These tenants can be divided into two groups – expats and non-working foreigners. Expats are usually high-income individuals employed by multinational corporations and are looking for high-end condos with top-notch facilities and a convenient location. They also tend to prefer condos that are closer to international schools for their children.

Understanding these different tenant profiles can help landlords determine their target audience and tailor their marketing strategies accordingly. For example, if a landlord’s condo is in a family-friendly neighborhood with good schools and playgrounds nearby, they can focus their marketing efforts towards families. On the other hand, if the condo is in a prime location near the CBD, the target audience would most likely be expats.

Singapore’s rental market is becoming increasingly diverse, with a wide range of condos now available for tenants to choose from. This can make it challenging for landlords to find the right tenant for their property. Therefore, it is essential to explore different tenant profiles to understand their needs and preferences when it comes to renting a condo in Singapore.

Locals are the primary tenants in the Singapore rental market, and they can be divided into three subgroups – families, working professionals, and students. Families typically make up the largest group and are usually looking for larger condos with multiple bedrooms to accommodate their family members. They are also more likely to prioritize factors such as safety, proximity to schools, and amenities such as playgrounds or parks.

In the real estate market, it is common for buyers to be enticed by the lower cost and larger living space of an older condo. However, it is important to consider the long-term benefits of investing in a new condo. With a sleek and modern design, a new condo offers a more updated and appealing living space. As a result, it has a higher potential for rental appeal, allowing for a higher rental income and a better return on investment.

Additionally, the location of the condo plays a crucial role in a tenant’s decision. As mentioned earlier, each tenant profile has unique preferences when it comes to location. Families may prioritize safety and proximity to schools, while expats may prioritize convenience and proximity to their workplace. Working professionals may also consider the availability of public transportation, while students may prefer a more vibrant and social neighborhood.

In addition, new condos often require lower maintenance costs, as they are built with newer and more efficient materials. This not only saves money in the short term, but also in the long term as maintenance costs can add up over time. Furthermore, new condos are often equipped with better amenities such as gyms, pools, and common areas, which can attract high-quality tenants and increase rental appeal.

When considering a real estate investment, one may be drawn towards an older, spacious condo with a more affordable price or a prime location. However, although this may seem like an attractive option, investing in a new condo offers a better overall package. This is because a new condo offers a modern design, requires lower maintenance costs, has higher rental appeal, provides better amenities, and has the potential for future value growth.

First and foremost, it is crucial to understand the different types of tenants in the market. There are two main categories of tenants – locals and foreigners. Within these categories, there are further subgroups, each with its unique characteristics and preferences.

Working professionals, on the other hand, tend to favor condos that are closer to their workplace, with easy access to public transportation and a range of amenities such as gyms and swimming pools. They also tend to have a higher budget compared to families, and are willing to pay a premium for convenience and a comfortable living environment.

In conclusion, exploring tenant profiles is crucial for landlords to understand the diverse rental market in Singapore better. By understanding the different types of tenants and their preferences, landlords can tailor their marketing strategies and attract the right tenants for their property. Additionally, understanding what tenants look for in a condo can also help landlords make informed decisions when it comes to upgrading or renovating their property to attract potential tenants.

Non-working foreigners, on the other hand, include individuals on student visas, dependent passes, or those who have relocated to Singapore for personal reasons. They have a lower budget compared to expats and are often looking for affordable condos with basic amenities such as a gym and swimming pool. Proximity to public transportation and a diverse community are also essential factors for non-working foreigners.

Another critical factor for tenants is the quality of facilities and amenities within the condo. Families and expats are willing to pay a premium for condos with top-notch facilities such as a gym, swimming pool, and 24-hour security. On the other hand, working professionals and non-working foreigners may be satisfied with basic amenities as long as they are well-maintained and clean.

Another major advantage of investing in a new condo is its potential for future value growth. As the condo market continues to grow and develop, new condos have the potential to increase in value over time. This means that not only will the investment provide a steady rental income in the present, but also have the possibility of a higher return on investment in the future.

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